More ramblings on SPAM
Written on the original Movable Type site and recovered from the Internet Archive.
It is funny read comments from people new to the SPAM debate. Especially those who think there is a simple solution. Like a “do not spam” list. These people don’t understand the technology or the history of the SPAM fight. There has been grassroots efforts for years. The reverse of a do not spam list is a blacklist of senders. These have been around for years and don’t work. Wired did a good job summarizing the reasons the do not spam list will not work.
In case you too are missing some of the research material on the true costs of SPAM, I am re-posting here an excerpt from NW Fusions with pointers to the recent studies:
In a recent report by Nucleus Research, spam was estimated to
cost U.S. companies over $800 per employee per year in lost
productivity:
Ferris Research estimated that U.S. corporations in 2003 will
spend $10 billion to cope with spam:
Some projections from the trends are alarming (others might say
“alarmist”). If the growth in spam continues, according to
Jupiter Research, “the average e-mail user should expect to
receive nearly 3,900 junk e-mail messages per day in 2007”:
Public rage against spam is rising. According to a November 2002
poll by Harris Interactive, an overwhelming majority (80% of a
sample of 2,221 adults) of the U.S. Internet-using public found
spam “very annoying” and 74% of the sample wanted spamming made
illegal: